Monthly Archives: November 2011

How to deal with Paradigm Shifts

Last week saw the death of Joe Frazier.  Unsurprisingly his funeral yesterday was attended by some of his equally acclaimed adversaries, including Mohammed Ali and George Foreman. Between the 3 of them they put some of the greatest heavyweight bouts … Continue reading

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Are You Building a Social Brand or a Social Business? Brian Solis

In this post Brian Solis makes some very important distinctions between social media, social CRM,  social marketing and social business (as well as CRMgt. and CRMkting. That is not to say that each is totally distinctive, but an appreciation of … Continue reading

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Should we call for an end to CSR? (Part 1)

As we come to terms with what is like to be relatively long-term uncertainty about the future structures and processes of our international and domestic economies, we are likely to reflect increasingly upon our own personal circumstances and lifestyles.  For many … Continue reading

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